Spafax-Produced TV Series for Business Traveller Wins at The Drum B2B Awards
We’re thrilled to announce that The Drum, Europe’s largest marketing website, has awarded Spafax’s Business Traveller TV “Best Native/Sponsored Content Programme” at the B2B Brave Awards.
The Drum’s B2B Brave Awards celebrate excellence in business-to-business campaigns produced for digital and Out-of-Home as well as strategic initiatives in data, artificial intelligence, PR, social media and more. The awards were judged by a panel who have extensive experience in the B2B industry, including representatives from Stein IAS, LinkedIn, IBM, Momentum Worldwide, Adobe, MRM McCann, Ogilvy and more.
The Spafax-produced TV series has an independent editorial voice and perspective and features opportunities to tell brand stories in an authentic, journalistic manner that has relevance to the high net worth travelling audience.
Niall McBain, Chief Executive at Spafax said:
“It’s a great honour that The Drum have recognised our work for Business Traveller as best-in-class. This achievement illustrates our dedication to providing the highest-quality content for our clients and their customers.”
Also nominated at the B2B Brave Awards was our Amazon Alexa Skill for American Airlines in the “Best Use of Artificial Intelligence” category.
“This achievement illustrates our dedication to providing the highest-quality content for our clients and their customers.”
